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Nation's Premier Group for Best in Investor Education Now Totals 21 Members

WASHINGTON, D.C.//September 17, 2009//The non-profit Alliance for Investor Education (AIE) announced today that the American Institute of Certified Public Accountants (AICPA), Certified Financial Planner Board of Standards, Inc. (CFP Board), and the Retirement Security Project (RSP) are its three newest participating organizations. The 21-member Alliance for Investor Education (http://www.investoreducation.org) provides investors with access to a full range of information they need to make wise investment decisions.

Alliance for Investor Education President Dallas Salisbury, who also serves as president and CEO of the Employee Benefit Research Institute (EBRI) and chairman of the American Savings Education Council (ASEC), said: "These leading financial organizations bring important and unique perspectives on investor education to the Alliance and we look forward to their contributions. They already provide information to the investing public and their contributions to AIE will work towards furthering the dialogue about investor education in the United States. It is important now more than ever that investors have a full range of investing information at their disposal as they navigate these challenging economic times."

"The AICPA, especially through its financial literacy campaigns, has advocated for an educated, well-informed investor," said Carl George, chair, National CPA Financial Literacy Commission. "The Institute and the Alliance clearly share a common mission to achieve a goal that is critical to a robust capital market system."

Marilyn Capelli Dimitroff, chairwoman of CFP Board of Standards, said: "Managing money is a complex process, even in the best of times, and American consumers need the the basic knowledge and skills to achieve financial success. That's why CFP Board is pleased to join the Alliance to help provide consumers with the tools they need to establish realistic financial goals for their future."


To help address the need for greater financial literacy, the American Institute of Certified Public Accountants (AICPA), the national, professional organization for all Certified Public Accountants, launched its award-winning 360 Degrees of Financial Literacy (http://www.360financialliteracy.org/) effort in May 2004. Combining grassroots, state-driven financial literacy models, with free resources for the public, and tools that CPAs can use to volunteer to educate Americans of all ages on financial topics, the program provides a comprehensive approach to making informed financial decisions critical at various stages of life.

The Certified Financial Planner Board of Standards, Inc. (http://www.cfp.net/) is non-profit organization based in Washington, D.C. that sets professional competency and ethics standards for personal financial planning. CFP Board owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame design) in the U.S., which it awards to individuals who successfully complete CFP Board's initial and ongoing certification requirements. Founded in 1985, CFP Board's mission is to benefit the public by granting the CFP® certification and upholding it as the recognized standard of excellence for personal financial planning.

The Retirement Security Project (http://www.retirementsecurityproject.org/) is dedicated to promoting common sense solutions to improve the retirement income prospects of millions of American workers and is supported by The Pew Charitable Trusts, in partnership with Georgetown University's Public Policy Institute and The Brookings Institution.


Founded in 1996, the Alliance for Investor Education Web site at http://www.InvestorEducation.org provides investors with access to a full range of information they need to make wise investment decisions. The 21-member Alliance for Investor Education is dedicated to facilitating greater understanding of investing, investments and the financial markets among current and prospective investors of all ages. We pursue initiatives for education and join with others to motivate Americans to obtain objective information and increase their knowledge and understanding of investing.

Full members of the Alliance include: American Association of Individual Investors, American Institute of Certified Public Accountants/360 Degrees of Financial Literacy, EBRI/ASEC, BetterInvesting, CFA Institute, Certified Financial Planner Board of Standards, Inc., Financial Publishers Association, Financial Industry Regulatory Authority (FINRA), Investment Company Institute Education Foundation, Investor Protection Trust, Council for Economic Education, National Endowment for Financial Education, National Futures Association, Retirement Security Project, SIFMA Foundation for Investor Education and the Securities Investor Protection Corporation.

The U.S. Securities and Exchange Commission, U.S. Commodity Futures Trading Commission, the U.S. Federal Trade Commission (FTC) Bureau of Consumer Protection, the Board of Governors of the Federal Reserve System, and the North American Securities Administrators Association are the governmental and quasi-governmental advisors to the Alliance.

CONTACT: Ailis Aaron Wolf, (703) 276-3265 or .


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